National Restaurant Chain Holds Annual Sales Conference

The Need

Buca Inc., parent company of Buca di Beppo and Vinny T’s of Boston restaurants, was preparing to hold their sixth annual Paisano Partners conference in Puerto Vallarta, Mexico. The Paisano Partner conference is an opportunity to bring this far-flung group together to share best practices, motivate one another and plan for the future. Planning and executing this event is so no small undertaking.

The Adventure Associates Process

Buca Inc. is not a “sit-down” type of group, so an overabundance of speakers and classroom training just does not work. The retreat was also being held at a world-class retreat facility on the beach, so Adventure Associates wanted to design an experience that would take advantage of the beaches, lawns and covered walkways. For this retreat, we recommended a program called Pursuit, a fun, fast-paced teambuilding experience. Adventure Associates then customized the program further to align with Buca’s retreat theme and objectives.

Results

The program received a very high satisfaction rating from the attendees as it both reinforced the learning objectives set forth in the retreat and provided team mates with an opportunity to share best practices and resources over the coming year.